Artificial Intelligence
Is artificial intelligence turning from an assistant into a partner?
A very good answer to the wrong question is still the wrong result. The difference is being able to ask artificial intelligence for the right work.
26 September 20262 min
It is no longer enough to treat the change in artificial intelligence as tools that simply give better answers.
The reasoning-focused models of this recent period have reached a real stage: breaking complex problems into parts, weighing different options, and producing more complete results.
I think the real effect of this shift will show up not on the technology side, but in how work gets done.
Because artificial intelligence is no longer only a tool that answers:
“Can you do this for me?”
It is becoming a field of work you can also turn to with:
“How should we approach this problem?”
The counterpart of that in business is wide.
In software, what gains weight is not only writing the code. It is deciding the right architecture and the right approach.
In finance, being able to ask the right question is becoming as valuable as analyzing a large set of data.
In marketing, the matter is moving on from only “What should we write?” toward “Who should we reach, why, and with which strategy?”
I think there is an important distinction here.
Artificial intelligence can speed up a great deal of technical work. It can research, analyze, produce alternatives, and shorten production.
For any of that to be worth something, a person still has to define the right problem.
A very good answer to the wrong question is still the wrong result.
That is why I see the rise of artificial intelligence not as the end of technical skill, but as a rise in the value of defining the problem and of thinking strategically.
Maybe the person who makes the difference in the future will not be the one who hands the most work to artificial intelligence.
It will be the person who can ask it for the right work.
Technology is raising the speed of production.
What remains for us is a more important question:
What is worth making at this speed?